Apart from the benefit of the availability of products, many e-commerce platforms provide the option to speak to an assistant to make a guided purchase
For any brand, albeit a pet-care one, having a larger reach is of paramount importance. E-commerce does just that. Geographical barriers are now a thing of the past. A small homegrown brand in Bengaluru can be known to a consumer in Jalandhar. A home baker, making organic dog treats in Indore can send their products to someone in Bhubaneswar. This broadening of horizons is nothing but wonderful for the brand as well as the consumer.